we design the system.
then we ship the software.
same hands, start to finish. the brand, the design system, and the production code that runs it — nothing gets lost in the handoff because there isn’t one.
design engineering studio. one operator, no account managers.
watch the logo up top — it evolves the longer you stay.
no client logos yet. the three projects below were designed, built and deployed by the same person who’d be doing yours. that’s the whole pitch.
Selected work
All work →three things we designed, built, and put on the internet.
Start here
we’ll tell you exactly what’s wrong with your website.
not a checklist. not a lighthouse score you could run yourself. a human going through your site the way your customer does, finding the specific places you’re losing them, and telling you what to do about it in the order that matters.
you get a recorded walkthrough and a written action plan. five days. plain language, no seo jargon.
Launch rate — 5 of 5 left
$500
standard rate from the sixth audit: $800.
comparable audits from senior freelancers run $1,500–$5,000.
Buy the auditthe full $500 comes off any project you book within 30 days.
didn’t give you something to act on? we’ll redo it once, free.
need it in 48 hours? add $250 at checkout.
roast my website credit-pack owners: your code takes $200 off.
What we make
four things, and they stack. most people start in the middle.
Brand core
from $1,800
the tokens everything else inherits. colour, type, spacing, motion, voice, guidelines, figma variables.
Website
from $3,500
designed and built. not designed and handed over. production next.js, responsive, accessible, fast.
Design system
from $3,000
the component library your team ships with. including — and almost nobody else does this — patterns for ai interfaces: streaming, tool calls, citations, undo, and being wrong well.
The build
from $6,000
we designed it. we can build it too. 15% less if the design system is ours, because it genuinely is less work.
Public teardowns
we review real sites in public, unpaid and uninvited. same process you’d get, aimed at someone else. read one and decide whether you want it pointed at you.
first teardown lands soon.
Who you’re actually hiring
charan. i design the system and i write the code. no account manager, no junior doing the work while a senior name sits on the invoice, and no handoff for anything to get lost in.
this is deliberate. design usually degrades on the way to production because the person who designed it isn’t the person building it. here it’s the same person, so it doesn’t.
you talk to me. the answer is immediate. the thing that ships is the thing that was designed.
start with the audit.
$500, five days, and it comes off the project if you book one. the fastest way to find out whether we’re any good is to let us look at what you’ve already got.